Migrating your online store to WooCommerce is a smart move for businesses that want more control, flexibility, and lower long-term expenses. But one of the first questions most store owners ask is: “How much does it cost to migrate to WooCommerce?” While WooCommerce itself is free, the cost of migration includes various factors such as data transfer, development, design, and post-migration optimization. In this guide, we’ll break down the real costs of moving to WooCommerce in 2025 — so you can plan your budget with clarity and confidence.

Why Migrate to WooCommerce?

Before we dive into the numbers, let’s quickly recap why WooCommerce is worth migrating to:
  • 100% ownership of your store and data
  • No monthly fees or platform lock-in
  • SEO-friendly and highly customizable
  • Scalable from small businesses to enterprise
  • Built on WordPress, the world’s most-used CMS
Now let’s look at what it actually takes — and costs — to make the move.

Cost Breakdown: Migrating to WooCommerce in 2025

Migration costs can vary greatly depending on:
  • Your current platform (Shopify, Magento, Wix, etc.)
  • The size of your store (number of products, orders, customers)
  • Your technical skills (DIY vs hiring a developer)
  • The tools and services you use (manual vs automated migration)
Let’s break it down by category:

1. WooCommerce Setup Cost

WooCommerce itself is free, but you’ll need a few basic things to get started:
Item Cost Range
Hosting $5–$30/month (SiteGround, Cloudways, Kinsta)
Domain Name ~$10–$20/year
SSL Certificate Often free with hosting
Theme (Optional) $0–$100 (Astra, Flatsome, Storefront)
Developer Setup (Optional) $100–$1,000+ one-time
Total Setup Estimate: $50–$500+

2. Automated Migration Tools (e.g. Cart2Cart)

Using a service like Cart2Cart simplifies the process and saves hours of manual work.

What can be migrated:

  • Products, variants, images
  • Categories & tags
  • Customers & order history
  • SEO URLs & metadata
  • CMS pages, reviews, coupons

Cart2Cart Pricing (2025 estimate):

Store Size Approximate Cost
Small Store (under 1,000 products/orders) $70–$150
Medium Store (1,000–10,000 entities) $150–$400
Large Store (10,000+ entities) $400–$1,000+

Add-ons (Optional but useful):

  • Preserve order IDs
  • Migrate customer passwords
  • SEO URLs and redirects
Total Migration Estimate: $100–$700+ depending on store size Free Demo Migration is available to preview results before paying.

3. Manual Migration (Alternative Option)

You can migrate data manually using:
  • WooCommerce CSV import/export (for products/customers)
  • Plugins like WP All Import (advanced data control)
Pros: No direct cost Cons: Time-consuming, technical, and error-prone Estimated DIY Value (time): $300–$2,000+ in labor hours

4. Theme Customization & Store Design

After migration, you’ll need to match or redesign your store’s front end:
Option Cost
Use free WooCommerce theme $0
Premium theme $50–$150
Page builder (Elementor, Spectra) Free or ~$49/year
Custom theme development $500–$3,000+

5. Plugin & Extension Costs

WooCommerce relies on plugins to expand functionality:
Plugin Type Estimated Cost
SEO Plugin (RankMath, Yoast) Free / $59–$99/year
Security Plugin (Wordfence, Sucuri) Free / $99+/year
Payment Gateways (Stripe, PayPal) Free
Performance (WP Rocket, caching tools) ~$49/year
Backup (UpdraftPlus, BlogVault) Free / $70+/year
Email Marketing (MailPoet, Klaviyo) Free / Tiered
Expect to spend $100–$500/year on essential plugins.

6. Developer & Technical Support (Optional)

If you’re not confident handling the migration or setup yourself, hiring a developer can help.
Task Cost Range
Migration planning & execution $200–$1,000
Custom development $50–$150/hour
Theme tweaks & UX fixes $200–$1,000
Full WooCommerce store build $1,000–$5,000+
You can find freelance help on platforms like Upwork, Fiverr, or Codeable.

7. SEO Recovery & Redirects

Maintaining SEO after migration is critical. Don’t lose your rankings!
  • Use Cart2Cart’s SEO URL migration add-on
  • Install redirect plugins (e.g., Redirection, RankMath Pro)
  • Manually map old URLs to new ones if needed
Estimated SEO-related cost: $50–$300+

Real-World Example: Shopify to WooCommerce Migration

Scenario Approximate Cost
Cart2Cart automated migration $180
Hosting & domain $100/year
Paid theme $69
SEO, performance, and backup plugins $200/year
Light dev help $400
Total: ~$950 for a fully migrated, SEO-optimized WooCommerce store. Compare that to Shopify’s $39–$399/month subscription model, and WooCommerce pays for itself in months.

Final Thoughts: Is WooCommerce Migration Worth the Cost?

In 2025, the flexibility, freedom, and lower long-term cost of WooCommerce make it a smart investment for small and growing businesses. While the upfront cost of migrating to WooCommerce ranges from $200 to $2,000+, it’s often far cheaper and more scalable than staying locked into a hosted platform with ongoing monthly fees and limited customization.

Ready to Make the Move?

Use Cart2Cart to automate your WooCommerce migration safely and affordably. Start Free Demo Migration No credit card. No downtime. Just results.